Innovation is a process, not an event.  

Human-centred design. Future proofing.

Launch, diversify and extend the lifecycle of your products and services.

Is it your job to launch the next must-have product in your sector? Are you trying to stop a best-seller going under in the face of fierce competition?

room44’s data-driven approach reveals hidden trends and new opportunities to help you create high-performing, sustainable product strategies. The result?

A strategic vision that is actionable in the short, medium and longer term – increasing revenue, promoting growth and encouraging brand tenacity.

Man walking under huge painted finger, suggests focus on one person from mentoring

Training & Mentoring

'Mayhem' graffiti on side of building, suggests Future Forecasting can avert mayhem

Future Forecasting

Sign attached to coat hanger for scenario planning

Scenarios Planning

Square red 'Warning' sign for Innovation Strategy page

Innovation Strategy

Receive our weekly blog

We regularly blog and produce an innovation and disruption focused newsletter. Sign up using the sidebar form.

Upcoming Workshops

Half-day workshop

Spotting trends and signals: Seeing things differently

Milton Keynes: 12 December  2018

Half-day workshop

Design Thinking – Focus on transformation

Milton Keynes: 12 December 2018

Half-day workshop

Making innovation stick: a culture of change

Milton Keynes: 13 December 2018

Full-day workshop

Trend capture and Design Thinking in one day

Milton Keynes: 14 December 2018

Your choices are to sell more, sell for more or get creative.

Your choices are to sell more, sell for more or get creative.

No one is ever going to accuse me of being prudent I’ve never saved enough or made enough AVC payments and doubt that my pension will amount to a comfortable retirement. I’m the complacent child of the lucky generation who have had comfortable retirements from final...

read more
FFS Tristan, how can that work?

FFS Tristan, how can that work?

“FFS Tristan, how can that work? If I make 1% changes every day I’ll have a different business in three months.” Trump – Brexit – Covid-19 – War in Ukraine… It’s trite to suggest that these mega-events are on the same scale as decisions you and I make in our everyday...

read more
Your year is 25% time gone. Macro events on the horizon

Your year is 25% time gone. Macro events on the horizon

At this time of year we write a content calendar that usually includes a blog timed for March saying something like, your year is 25% time gone: what has changed? Obviously, it’s provocative. Understandably, it can get a reaction along the lines of ‘shut up, smart...

read more

Some of the people we work with

Client Logo - 3M
Client Logo - NFU Mutual
Client Logo - Cranfield University
Client Logo - Snapout
Client Logo - Timestrip
Client Logo - RB
Client Logo - Welsh Wound Innovation
Client Logo - SBRI Healthcare
Client Logo - Fuel Included
Client Logo - Profbiotics
Client Logo - IRi Growth Delivered
Client Logo - Silverstone Technological Cluster
Client Logo - Altruvita
Client Logo - London Culture

Talk to us.

Tell us how to reach you and we'll arrange a confidential initial consultation.

Or you can contact us on

+44 208 123 9018 or

room44 How can we help?