by Tristan Allen | Sep 28, 2017 | Innovation coaching
Is customer service the same as customer satisfaction? As leaders of successful businesses, your job is to see into the future. To know where your competitors and customers are headed and to get there first. To be ready with the solution to a need they haven’t seen...
by Tristan Allen | Sep 25, 2017 | Future forecasting, General, Innovation strategy, Scenarios planning
Imagine a motorsport scene without noise and the smell of burnt hydrocarbons – difficult, isn’t it? But racing is changing as fast as the rest of the motor industry, and Formula ‘E’ is already a reality. Will EV racing fizzle in a cloud of its own digital dust?...
by Tristan Allen | Sep 20, 2017 | General, Innovation coaching
The Design Thinking drum beats constantly around here and the drip, drip, drip effect of repeating the message works. A consumer-centric attitude to product design is the only sustainable way of constructing a business: you have to love your customers and it has...
by Tristan Allen | Sep 18, 2017 | Innovation strategy, Scenarios planning
What will drive you to innovate: motivation or incentive? Attending industry events is a great way to see exactly where the hurdles to innovation are placed. We know the motivation and the will to affect real change are there at a personal level. But at a corporate...
by Tristan Allen | Sep 13, 2017 | Future forecasting, future thinking, Innovation strategy, Scenarios planning
The velocity of innovation is controlled, not urgent. It’s a current obsession to worry about the speed of innovation and the changes needed to keep up with demand and outrun competition. It’s odd because there is no real sense of speed. Change can have a surreal pace...