by Tristan Allen | Mar 19, 2018 | Future forecasting, future thinking, General, Innovation strategy, scenario planning, Scenarios planning
There may always be a perceived conflict between doing what’s best and doing what’s expedient. This is how business behaves – expediently. There’s nothing wrong with it – if you exclude consumer sentiment in what you do. Do you deliver or delight? Alternatively,...
by Tristan Allen | Mar 12, 2018 | Consumer insight, Future forecasting, Innovation strategy, Scenarios planning
Every single market has a forum, a conference and a series of businesses running ‘global’ events in that subject. The conference trade booms every time a new industry problem arises. Take this one: Customer Experience Management (CEM). CEM is that thing you suffer...
by Tristan Allen | Mar 12, 2018 | Consumer insight, Future forecasting, General, Innovation consultancy, Innovation consulting
Not a day passes without innovation making the news. The data collected from the constant monitoring of our behaviours is mostly seen as a poorly-defined threat that the machines will use against us. Scenario planning at its worst. Future forecasting at its most...
by Tristan Allen | Mar 7, 2018 | Future forecasting, future thinking, General, Innovation coaching, Innovation consultancy, Innovation consulting, Innovation strategy
I set myself a target exactly a year ago. Two blogs per week: 100 blogs published in 50 weeks. Allowing for the inevitable slip in output around the year end, I did it. Setting a strategic target and marking out baby steps worked. Of course it worked. I was committed...
by Tristan Allen | Mar 5, 2018 | Future landscaping, General, Innovation consulting
Innovation metrics vary from company to company and you have a part in deciding them. I’ve never met Sir James Dyson. I don’t know how long it took for his cyclone technology to work its way from being a vacuum cleaning disruptor to the king of everything that forces...