by Tristan Allen | Feb 16, 2022 | Design Thinking, Future forecasting, Future landscaping, future thinking, General
At this time of year we write a content calendar that usually includes a blog timed for March saying something like, your year is 25% time gone: what has changed? Obviously, it’s provocative. Understandably, it can get a reaction along the lines of ‘shut up, smart...
by Tristan Allen | May 24, 2021 | Consumer insight, Design Thinking, Future forecasting, future thinking, Innovation strategy, scenario planning
room44 takes a sideways look at non-obvious trends currently developing and asks; who does this affect? Chapter 1: Challenging questions: Politics in the UK. Cladding and negative equity. Interested party pacts. Listening and watching news in June 2021 it feels as if...
by Tristan Allen | Mar 24, 2021 | Design Thinking, Future forecasting, Future landscaping, scenario planning, Strategy
The last few months may have been tough for some of you because of the limitations on work and communication, but for others it has been a period of blessed relief. Coming out of lockdown and back into a regular work pattern will fill some people with dread....
by Tristan Allen | Dec 2, 2020 | Design Thinking, Future forecasting, future thinking, General, Innovation strategy, scenario planning
In social media feeds, almost daily, someone is promoting the transition to electric vehicles. Some responses may be less enthusiastic, but it’s also possible that we’ve forgotten why the change is inevitable. Reasons for not buying an EV today are usually centred...
by Tristan Allen | Nov 25, 2020 | Company lifecycle, Design Thinking, Future forecasting, future thinking, Innovation coaching, Innovation consultancy
The way a business evolves from start-up to demise is trackable through a cycle that has strong parallels in nature. Stepping back and seeing the similarities is a useful exercise and shows a set of practices that can help you avoid some repeated pit falls. Mega...
by Tristan Allen | Oct 25, 2020 | Design Thinking, Future landscaping, future thinking, General, ideation, Innovation consulting, Innovation workshops
Times are tough and nothing is as it was, so it’s understandable that brands are taking a long, hard look at what they do next. We get that. But when you write to us, or occasionally call, to say, ‘We’re planning an ideation session/hackathon/creative competition and...
