by Tristan Allen | Apr 23, 2019 | Consumer insight, Design Thinking, Future forecasting, Future landscaping, future thinking
Look through your LinkedIn feed any day of any week and you’ll find a discussion about homeworking. An enlightened manager will be lauded as a visionary for letting a team work from home for some of the week, and somewhere in the thread there’ll be a comment and the...
by Tristan Allen | Apr 9, 2019 | Design Thinking, future thinking, Innovation consultancy, Product development
The ideas economy is great. Having ideas is where innovation starts. However, unless ideas translate into action, a launch and an experience that consumers value, what started out as a good idea with potential will never make it as an innovation. There’s a saying that...
by Tristan Allen | Mar 26, 2019 | future thinking, General, Innovation consultancy, Innovation consulting, Product development
Faced with a journey, you’ve got choices: plan the route or start walking (driving, cycling – whatever you choose). Planning feels logical. Get the map out, plug coordinates into a sat nav and see how long it takes. Your route to a final destination,...
by Tristan Allen | Mar 12, 2019 | Design Thinking, future thinking, General, Innovation consultancy, Innovation strategy, Innovation trends, scenario planning, Scenarios planning
A few years ago, probably 2012 or so, there was a right old kerfuffle when some bright spark fitted a skateboard with a petrol engine, and the craze for powered personal mobility took off. For the first time, a semi-viable alternative to a bike was available and early...
by Tristan Allen | Mar 4, 2019 | Design Thinking, Future forecasting, future thinking, General, Innovation consultancy, Scenarios planning
As you get close to your end of Q1, 2019 budget presentations, one thing becomes blindingly obvious: stakeholders don’t apply logic to targets and plans. If your stakeholders are also your investors – bad luck. They’re even less likely to be sympathetic to a plan that...
by Tristan Allen | Feb 25, 2019 | Case Studies, Future forecasting, future thinking, Innovation strategy
The tension that sits between selling a future strategic position and selling value now is not easily fixed. Everybody understands why the pull of the future is less strong than the current target and the £1 revenue in your pocket is worth more than the £10 you may...
