by Tristan Allen | Feb 16, 2022 | Design Thinking, Future forecasting, Future landscaping, future thinking, General
At this time of year we write a content calendar that usually includes a blog timed for March saying something like, your year is 25% time gone: what has changed? Obviously, it’s provocative. Understandably, it can get a reaction along the lines of ‘shut up, smart...
by Tristan Allen | Nov 19, 2021 | Company lifecycle, Future forecasting, future thinking, Innovation, Innovation consulting, Innovation strategy, scenario planning, Strategy
Maybe now it’s time to think about innovation. Pivoting to grow Being honest, if room44 had stayed wedded to its core business at the start of 2019, we probably wouldn’t be here today. When the pandemic shut the UK economy down, we had already opened a new venture...
by Tristan Allen | May 24, 2021 | Consumer insight, Design Thinking, Future forecasting, future thinking, Innovation strategy, scenario planning
room44 takes a sideways look at non-obvious trends currently developing and asks; who does this affect? Chapter 1: Challenging questions: Politics in the UK. Cladding and negative equity. Interested party pacts. Listening and watching news in June 2021 it feels as if...
by Tristan Allen | Dec 7, 2020 | Future forecasting, future thinking, General
2021 is going to be the best year we’ve ever had and a total shitshow. The signs are there for radical disruption to every aspect of life and business and, if everyone really believed it, they’d be taking action now. The idea that change is a diminishment of...
by Tristan Allen | Dec 2, 2020 | Design Thinking, Future forecasting, future thinking, General, Innovation strategy, scenario planning
In social media feeds, almost daily, someone is promoting the transition to electric vehicles. Some responses may be less enthusiastic, but it’s also possible that we’ve forgotten why the change is inevitable. Reasons for not buying an EV today are usually centred...
by Tristan Allen | Nov 25, 2020 | Company lifecycle, Design Thinking, Future forecasting, future thinking, Innovation coaching, Innovation consultancy
The way a business evolves from start-up to demise is trackable through a cycle that has strong parallels in nature. Stepping back and seeing the similarities is a useful exercise and shows a set of practices that can help you avoid some repeated pit falls. Mega...