by Tristan Allen | May 24, 2021 | Consumer insight, Design Thinking, Future forecasting, future thinking, Innovation strategy, scenario planning
room44 takes a sideways look at non-obvious trends currently developing and asks; who does this affect? Chapter 1: Challenging questions: Politics in the UK. Cladding and negative equity. Interested party pacts. Listening and watching news in June 2021 it feels as if...
by Tristan Allen | Dec 2, 2020 | Design Thinking, Future forecasting, future thinking, General, Innovation strategy, scenario planning
In social media feeds, almost daily, someone is promoting the transition to electric vehicles. Some responses may be less enthusiastic, but it’s also possible that we’ve forgotten why the change is inevitable. Reasons for not buying an EV today are usually centred...
by Tristan Allen | Jul 6, 2020 | Design Thinking, Innovation consulting, Innovation strategy, Innovation trends
Established brands, with overhead management and ’growth’ as performance metrics aren’t likely to innovate for the right reasons, if at all. The innovation ceiling gets in the way. Do you work with a brand that has market share? Is your KPI to increase it? Welcome to...
by Tristan Allen | May 3, 2020 | Company lifecycle, Future forecasting, Future landscaping, Innovation, Innovation consulting, Innovation strategy, Innovation training, Innovation workshops
Back on the 6th of February we posted a blog called ‘The way you do anything is the way you do everything. Innovation in 2020’ and reminded you that 2020 was 10% done already. Unfortunately, it’s also true that nothing we know in May was how we...
by Tristan Allen | Apr 15, 2020 | Consumer insight, Design Thinking, Future landscaping, future thinking, Innovation consulting, Innovation strategy, Innovation trends, Innovation workshops, scenario planning, Strategy
“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” – Buckminster Fuller* When a crisis, calamity or catastrophe hits, you can be sure of one thing: there’ll be a load of...
by Tristan Allen | Apr 8, 2020 | Design Thinking, Future forecasting, future thinking, Innovation consulting, Innovation strategy, Strategy
At the risk of repeating myself to regular readers, the secret to being a successful innovator is as simple as climbing a 50ft rope and ringing a bell. And just like climbing the rope, innovation is really simple to understand and really hard to do. The answer? Figure...
