Question: can we tell you what you should do next?

Question: can we tell you what you should do next?

When nothing in the data indicates what your future holds, you must work out what will keep your product relevant to its market. This is what innovation consulting takes care of. Clients can be contrary. What they say they want and what they actually want aren’t...
Nothing changes by looking at it.

Nothing changes by looking at it.

“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” – Buckminster Fuller* When a crisis, calamity or catastrophe hits, you can be sure of one thing: there’ll be a load of...
Now is the best time to focus on what comes next.

Now is the best time to focus on what comes next.

For many businesses, Q4 may be the next best time to launch an innovation, internally or externally. But now is the best time to focus on what comes next. For millions of people sent home from the workplace, the COVID-19 crisis might be providing their first...
When the long term is the hardest thing to focus on, that’s when it’s most important to retain that focus.

When the long term is the hardest thing to focus on, that’s when it’s most important to retain that focus.

In the good old days, we could take a view of markets and see the probable changes that were readable from viewable trends. That was when the pace of change was fast – now things have stepped up to a whole new level. Long-term thinking. Future thinking....
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