by Tristan Allen | Nov 12, 2019 | Company lifecycle, Design Thinking, Future landscaping, Innovation coaching, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Innovation workshops, Product development, Product lifecycle, scenario planning, Strategy
As you sit down to write your 2020 budget plan, ask yourself this question: how different will this plan make us look by this time next year? It’s likely, in many cases, that the answer is, ‘it won’t.’ This is something we can help to change. Here’s why and here’s...
by Tristan Allen | Nov 11, 2019 | Company lifecycle, Consumer insight, Design Thinking, Future forecasting, Future landscaping, future thinking, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Innovation workshops, Product development, Product lifecycle, scenario planning, Strategy
Retail space is display space. Not selling space. It’s three years since British Home Stores went into administration. Three years, and so many signals that UK retail is not in a happy place, yet successive retail failures quickly followed. The demise of Toys ‘R’ Us...
by Tristan Allen | Oct 28, 2019 | Design Thinking, Future forecasting, Future landscaping, future thinking, General, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Innovation workshops, Product lifecycle
Like a great song, a product can have a development trajectory. Here’s how a product can be nurtured over the 2020 – 2030 decade. 1984 When Leonard Cohen released Hallelujah, probably his most recognisable song, in 1984, he did so after a struggle. If...
by Tristan Allen | Oct 15, 2019 | Company lifecycle, Consumer insight, Design Thinking, Future forecasting, Future landscaping, future thinking, Innovation, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Innovation workshops, Product lifecycle, Scenarios planning
Go to a packaging or any other trade show, and see the plethora of ‘sustainable’ claims displayed on stands. The initiative to reduce consumption of virgin raw materials is well-intentioned. Consumers, aided by a gathering momentum around circular product design, have...
by Tristan Allen | Sep 13, 2019 | Design Thinking, Future forecasting, Future landscaping, future thinking, General, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Product development, Product lifecycle, Scenarios planning, Strategic endpoint, Strategy
At room44 we have to maintain an agnostic view of every client’s business. To deliver landscaping strategies that present our customers with perspectives they couldn’t see for themselves, by themselves, and to be able to extrapolate an idea into a product concept that...
by Tristan Allen | Sep 13, 2019 | Design Thinking, Future forecasting, Future landscaping, Innovation, Innovation consultancy, Innovation strategy, Innovation trends, Product development
Apple was innovative. Now it launches no new ideas and has fallen behind in the AI stakes. Mid-term, what will Apple do to pull it back? While it was the first $trillion company, and makes more profit than any of its key rivals, it hasn’t invested in gathering data in...