by Tristan Allen | Jun 5, 2019 | future thinking, General, Innovation training, Product development, Product lifecycle
Is innovation part of your three year plan? As long ago as 1962, Everett Rogers published the Diffusion of Innovation concept, coining the phrases ‘Early Adopters’ and the ‘Early Majority’ that are still popular today. In 2016, McKinsey assessed the average lifecycle...
by Tristan Allen | May 11, 2019 | Design Thinking, Innovation consultancy, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Innovation workshops, Product development
It’s been suggested that children are too young to sit in classrooms and that they should come back when they’re old enough to know they need to learn something. In the Innovation Ecosystem podcast, “Technonomics and why my profits might disappear”, McKinsey advisor...
by Tristan Allen | Apr 26, 2019 | Consumer insight, Design Thinking, Future forecasting, Future landscaping, General, Innovation strategy, Innovation trends, Product development, Product lifecycle
I just heard a lovely exposition on the ways modern corporate business is wrestling with the recruitment issue. On Reid Hoffman’s Masters of Scale podcast, ironically called Take bigger risks, the show sponsor is Mastercard. The Mastercard Center for...
by Tristan Allen | Apr 9, 2019 | Design Thinking, future thinking, Innovation consultancy, Product development
The ideas economy is great. Having ideas is where innovation starts. However, unless ideas translate into action, a launch and an experience that consumers value, what started out as a good idea with potential will never make it as an innovation. There’s a saying that...
by Tristan Allen | Mar 26, 2019 | future thinking, General, Innovation consultancy, Innovation consulting, Product development
Faced with a journey, you’ve got choices: plan the route or start walking (driving, cycling – whatever you choose). Planning feels logical. Get the map out, plug coordinates into a sat nav and see how long it takes. Your route to a final destination,...
by Tristan Allen | Mar 7, 2019 | Design Thinking, General, Innovation consultancy, Innovation consulting, Innovation strategy, Product development, Product lifecycle, scenario planning
There’s a feeling among company managers that external perspectives can’t add much to business strategy. It’s an opinion we hear fairly often and yet, McKinsey seems to be doing OK. Is this because buyers of management consultancy just want to buy in resource to get a...
