by Tristan Allen | Dec 9, 2017 | Case Studies
A recent addition to the IRI Worldwide family of businesses, SalesOut has a unique proposition and leads its market for data provision. However, technology and changing market requirements mean the goalposts keep moving. SalesOut retained room44 to develop innovation...
by Tristan Allen | Aug 9, 2017 | Case Studies
Fuel Included (FI) was exclusively a retail broker of electric vehicles when the company submitted to a room44 Design Sprint. A market analysis of the customer VP brought into focus a range of adjacent market options for consideration. In two weeks, we had established...
by Tristan Allen | Jul 9, 2017 | Case Studies
There is always an opportunity for segmentation across industries and the NFU Mutual has been a successful exponent of this for many years. The company occupies a market position with a unique heritage and is deeply trusted within its target client base. room44...
by Tristan Allen | Dec 9, 2016 | Case Studies
The ProfBiotics range was created to commercialise the latest thinking in dietary advice in the form of food supplements. The vitamins, minerals and supplements (VMS) market is sophisticated, densely populated and highly competitive. room44 project-managed a team to...
by Tristan Allen | Nov 20, 2016 | Case Studies
The 3M corporation is famous for many things – Post-it, Scotch, Dymo, Command adhesive, Filtrete – and the company own brand appears on all the products it makes. We worked with 3M and time-lapse innovators Timestrip to solve a problem for the 3M Filtrete...
