by Tristan Allen | Aug 5, 2019 | Consumer insight, Design Thinking, Future landscaping, General, Innovation consultancy, Innovation strategy, Innovation trends, Innovation workshops, Product development, Product lifecycle, scenario planning, Scenarios planning
Let’s be honest, innovation doesn’t interest most companies as much as sales. Companies tend to inspect their future when they’re already seeing a drop in sales because their market moved on without them, or because they are doing really well and need to invest some...
by Tristan Allen | Mar 12, 2018 | Consumer insight, Future forecasting, Innovation strategy, Scenarios planning
Every single market has a forum, a conference and a series of businesses running ‘global’ events in that subject. The conference trade booms every time a new industry problem arises. Take this one: Customer Experience Management (CEM). CEM is that thing you suffer...
by Tristan Allen | Sep 28, 2017 | Innovation coaching
Is customer service the same as customer satisfaction? As leaders of successful businesses, your job is to see into the future. To know where your competitors and customers are headed and to get there first. To be ready with the solution to a need they haven’t seen...