by Tristan Allen | Aug 9, 2019 | Company lifecycle, Design Thinking, Future forecasting, Future landscaping, future thinking, Innovation consulting, Innovation strategy, Innovation training, Innovation trends, Innovation workshops, Product development
Companies are recognising that consumers are attracted to brands who do more than just tell them how great they are. Brands with a purpose rate more highly in the EQ stakes (for more about EQ/Emotional Quotient read my blog here). Your brand marks you out The legacy...
by Tristan Allen | Sep 4, 2017 | Future forecasting, General, Innovation coaching
Clayton Christensen is the father of disruptive innovation and design thinking. He’s so central to the concept that you can listen to a summarised version of his works on your daily commute, thanks to Audible. Truly the modern-day mark of a guru. In The Innovator’s...