Disrupt to stand out: why ‘purpose’ in business starts with innovative thinking.

Disrupt to stand out: why ‘purpose’ in business starts with innovative thinking.

As you sit down to write your 2020 budget plan, ask yourself this question: how different will this plan make us look by this time next year? It’s likely, in many cases, that the answer is, ‘it won’t.’ This is something we can help to change. Here’s why and here’s...
Hallelujah for the lifecycle!

Hallelujah for the lifecycle!

Like a great song, a product can have a development trajectory. Here’s how a product can be nurtured over the 2020 – 2030 decade. 1984 When Leonard Cohen released Hallelujah, probably his most recognisable song, in 1984, he did so after a struggle. If...
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