The latest innovation insights.
The way we help people like you to innovate is to shine a light on new opportunities. The metaphor is that, while you might be looking for your keys under the lamppost, we’ll get a torch and find them in the bushes.read more
Plan an innovation strategy like you plan a holiday.read more
The elephant in the room is so gargantuan that it almost becomes the pattern on the wall paper.
This isn’t a bad description for the current disparity between education and technology investment.
We’re looking at the plastic packaging industry, at the moment. We know we can make a consumer-facing difference here but, to be honest, it’s a hard nut to crack. Because nobody wants to take the leap in case they have a price to pay, all parts of the supply chain struggle with recovering the costs associated with change and that raises the question, who is responsible for innovation?read more
Knowing when enough is enough and anchoring on the right price point were by guy called Steve who simply wants to provide value for money.read more
Trends unimaginable twelve short months ago are very real now, for some.read more
The ROI of innovation from room44. Our price structure.read more
Innovation contrasts. What gets called innovation contrasts with what actually is.read more
Circular Design is a major offensive to pull product based companies into an elightened state.read more
“Anyone with any common sense knows the only problem with plastic waste. It’s the morons who throw it away.”read more